For hotels & hosts

Your guests won’t tell you why they don’t come back. But they tell us.

We have real phone conversations with your guests, led by our AI interviewer, whenever it suits them. You get a report with the problems that never show up in a survey.

No software. No integration. First results in 3 weeks.

10 min

a real conversation instead of a click-through form

3×

longer answers than in text surveys

3040

in-depth interviews per study, condensed into one report

How it works

From checkout to report.

Your guests talk. We listen. You know what to do.

Step 01

It starts without integration.

You export a guest list: name, mobile number or email, departure date. That’s all we need. No PMS connection, no IT project, no training. We only contact guests who have consented to being contacted. GDPR-compliant, with a data processing agreement.

01

Checkout

Day 0

The guest checks out.

Step 02

An invitation, not a form.

The day after departure, the guest receives a short message, sent in your hotel’s name via WhatsApp or email. No link to a questionnaire, but an invitation to talk, with a €30 voucher as a thank-you. The guest replies whenever they want. No pressure, no deadline.

02

A short message

Thanks for your stay! Got 5 minutes for a quick chat? You’ll get €30 off your next stay. Just call whenever it suits you.
€30 voucher

Sent automatically after checkout.

Step 03

A conversation that digs deeper.

The guest calls in, or gets called at a time of their choosing. 5 to 10 minutes, led by our AI interviewer: it asks the core questions and follows up adaptively wherever things get interesting. On the phone, guests say things they would never type into a form.

03

The conversation

“Where exactly did things go wrong at check-in?”
“I waited in line for 20 minutes …”

5–10 min, whenever the guest wants.

Step 04

Every word gets analyzed.

Every conversation is transcribed and coded by theme. Across 30–40 conversations, patterns emerge that no single reader would ever spot: What keeps coming up? What is costing you regulars? Nothing gets lost, nothing gets forgotten.

04

Analysis

Check-inBreakfastRoomService

Patterns across 30–40 conversations.

Step 05

Prioritized findings, not a data dump.

You don’t get a graveyard of numbers. You get prioritized findings with real quotes and concrete recommendations, sorted by effort and impact. What to tackle first is on page one. The report is on your desk in three weeks.

05

The report

Finding #2

Breakfast 8–9 am: 21 of 34 guests

“By half past eight the scrambled eggs were gone.”

Low effortHigh impact

On your desk in 3 weeks.

Step 06

The guest comes back.

The €30 voucher brings the guest back through your door. And the conversation showed them something no questionnaire can: here, somebody actually listens.

06

The guest comes back

Booking confirmed

Double room · 2 nights

€30 voucher redeemed

Feedback turns into a rebooking.

Survey vs. conversation

“How was your stay? 1–10” finds no problems.

The classic survey

  • Barely any responses: most guests click away.
  • A 7/10 explains nothing. Why not a 9?
  • Free-text fields stay empty. Typing is work.
  • The guest feels processed, not asked.

The Skrimpy conversation

  • The interviewer follows up until the cause is clear.
  • Finds the hidden negatives that never make it into a form.
  • The voucher brings the guest back through your door.
  • The guest feels heard, not surveyed.

The report

Not a data dump. A report you can act on Monday morning.

  • Findings by theme

    Check-in, breakfast, rooms, service. Sorted by frequency and relevance.

  • Real guest quotes

    Verbatim, not paraphrased. You hear your guests, not our summary.

  • Hidden negatives

    The problems that never show up in a questionnaire but cost you guests.

  • Concrete recommendations

    Prioritized by effort and impact. What comes first, what can wait.

Excerpt · Report: Hotel Alpenrose · 34 interviewsPage 4/12

Finding #2 · Breakfast

Breakfast between 8 and 9 am: 21 of 34 guests mentioned bottlenecks at the buffet.

Cause: a single coffee machine. Recommendation: add a second station.

Low effortHigh impact

“The room was great, but in the morning I queued 15 minutes for a coffee. I would never have mentioned that in a questionnaire. But you’re asking about exactly that.”

Guest, interview #17

The offer

Pilot study: 30 conversations. One report. Three weeks.

Fixed price. No software, no integration. A guest list is enough.

If the report doesn’t tell you anything you didn’t already know, you pay nothing.

Request a pilot study

We reply within 24 hours.